Her Business Alliance
Bridging Digital Marketing With Your Business Goals
- Lydia S.
- May 14, 2025
Transforming Clicks into Customers: UX Strategies for Small Business Websites
In today’s digital landscape, getting visitors to your website isn’t the hard part, it's getting them to stay and convert is. Many small businesses are unknowingly sabotage their sales potential because they're overlooking one key issue: poor user experience (UX).
In this article, we’ll break down:
- How user experience directly affects conversions
- Highlight the most common mistakes small businesses make
- Share practical UX strategies that guide your visitors toward becoming customers

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